Teaser Trailer

Teaser Trailer

Output Ideas

Below are two sketches for my ideas for the output of the project:

My first idea is to make an interactive picture gallery.

My second idea is a flash game.

(New) Chosen Issue, Research Justification, Ideation

Chosen Issue

The culture and lifestyle of the kampong life that are currently diminishing against the developing world.

Research Justification

Preserving to save the local culture and identity of the country.

Target Audience

My target audience for this project are both for young and old people. While I mostly catered to local (Malaysian) populace, I would also welcome foreigners to participate to let them experience and learn about our local culture.  

Ideation

I want to create an artwork that covers the universal theme of childhood (for the younger audience) and experiences (for the older audience) in order to invoke the audiences’ emotions.

The Aesthetic Values Behind Kampung Boy - The Universal Themes

While catered primarily to Malaysian audience, Kampung Boy managed to reach far and wide, across the country and the whole globe. There are many factors that can consider, such as the vivid art style and the clever and humorous writing. But that was only scratching the surface. The value of the story – the aesthetic value – is laid behind them: the beauty of the kampong life. At first I asked myself, how something that is set in a kampong can attract even foreign readers, which of course are unfamiliar with it?

The kampong is merely the setting of the story; the culture and lifestyle within it are the substance. What made the book engaging however was the emphasis of the universal theme and experiences behind Lat’s childhood:

 playing games 

hanging out with friends 

getting scolded by parents for getting into trouble 

Situations that are relatable for most people, and things that readers can connect to when they read the book. On top of that, the story is an honest reflection of the author’s experience, which managed to draw the readers in and bring them into what we can call this ‘other world’ and won their hearts.